Barney has worked at the National Basketball Association since November 2015. He is currently serving as the Director, Broadcast Planning and Strategy reporting in to the Head of Broadcast Operations and Engineering. His current focus is on understanding and evaluating emerging technologies that can impact and evolve the future of media consumption and distribution across linear, digital and direct to consumer platforms.
Barney works on the strategic direction of technology collaborating with partners at teams, regional sports networks, national network partners and international distributors across all NBA properties including the NBA, WNBA, G League, USA Basketball, Basketball Africa League, 2K and Jr. NBA. Understanding the full arsenal of tools available across an extensive arsenal of strategic partners that can provide an array of services.
Prior to Barney’s current role, he was involved with the day-to-day broadcast operations of the WNBA, G League, USAB and Jr. NBA. Prior to full time employment at the NBA, Barney was a freelance technician working for 3rd party production packagers in a variety of technical and production roles primarily for Rush Media and Ross Production Services. In addition to live broadcasts, Barney also had a brief part time stint with Daktronics as an Event Support Technician at Madison Square Garden while seeking full time employment.
While studying at St. John’s University in Queens, NY; Barney was able to complete an assortment of internships working for prominent organizations in the New York metropolitan area including at St. John’s University, Major League Baseball, NBC Sports, New York Jets and Fordham University.
Barney Carleton 