Learfield Sports Properties
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January 2023 Podcast Recommendations
As of January 2023, here are my current podcast recommendations along with a summary of the subject matter covered and why I find the content valuable. Daily Podcasts Weekly Podcast – To Be Updated
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Working For Free in Sports
Darren Rovell’s tweet regarding entry level advice drew the ire of many in the industry for suggesting that students should work for no financial compensation and that billion dollar media outlets should be expecting free work.
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NHL ‘Stadium’ Games
Teams in the National Hockey League (NHL) have competed in 18 outdoor games since the beginning of the 2003-2004 season. The outdoor games were made popular by the ‘Cold War’ ice hockey game between Michigan State University and the University of Michigan in October of 2001. The game was hosted at Spartan Stadium and hosted…
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What is the National Women’s Hockey League?
The National Women’s Hockey League is almost at the midway point of their inaugural season. The NWHL is the first professional women’s hockey league, starting their inaugural season with four teams all located in the northeast region of the United States.
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Naming-Rights Deal, New Standard in Sponsorship
The value of the naming-rights to professional stadiums and arenas plateaued with the economic recession in 2008. With almost 30% of the naming-rights sponsors at professional venues being financial service institutions this makes a lot of sense. Prior to the recession, Citigroup secured the rights to the New York Met’s new stadium, Citi Field, for…
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College Athletics Websites And The People Behind Them
In society today, you don’t see many thriving businesses that are not represented on the Internet with easy-to-use, aesthetic website. When fans look for information, they often look for the official website of the team or league. This is no different from any college athletic department, which must keep their websites updated in order to…
Big 12, CBS Interactive, College Athletics, College Multimedia Rights, College Sports Business, College Sports Live, Content Management, Division I, Learfield Sports, Learfield Sports Properties, Multimedia Rights, NCAA, Neulion, Olympic Sports, Presto Sports, Sidearm, SIDEARM Sports, Sports Business, Sports Information, Statistics, Website Host -
College Athletics, Big Business: High Pressure for Athletic Directors
College athletics fall under the large umbrella of education due to their affiliation with universities and colleges. College athletics are also big business. Thanks in large part to the explosion of college football, the value of their television rights along with the donations that the programs are able to generate benefit the university as a…
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The Future of Multimedia Rights in College Athletics? Outsourcing or In-House?
The two major players in the college multimedia rights market are IMG College and Learfield Sports Properties. IMG College owns the rights to 76 Division I schools,while Learfield controls the rights to 89 Division I schools and they share the rights to Alabama, South Carolina and Miami. Other owners of multimedia rights include CBS Collegiate…
arena signage, Athletic Directors, Big 12, BIG EAST, BIG EAST Conference, Big Ten, coaches show, College Athletics, College Athletics Big Business, College Multimedia Rights, College Sports Business, digital, digital media, Fox Sports, Georgetown, Georgetown Hoyas, guarantee fee, Hospitality, Hoyas, IMG College, Larry Scott, Learfield Sports, Learfield Sports Properties, Michigan State Spartans, Michigan State University, Multimedia, multimedia rights fee, Pac-12, Radio, Radio Rights, rights fee, signage, Souh Carolina, Southern California, Sponsors, Sponsorship, Sports Business, Syracuse, Syracuse Orange, Television, USC, VCU, Virginia Commonwealth University, Wisconsin -
Brooklyn Cyclones Different From The Rest Of MiLB. What is BIRCO?
In 2008, Minor League Baseball (MiLB) launched a subsidiary known as Baseball Internet Rights Company (BIRCO) to manage the digital and interactive media rights for their clubs and leagues. with the Brooklyn Cyclones as the lone domestic team to have a website that is not hosted and managed by MLBAM
Baseball, Baseball Internet Rights Company, BIRCO, Brooklyn, Brooklyn Cyclones, Cyclones, Farm System, Major League Baseball, Major League Baseball Advanced Media, MCU Park, MiLB, Minor League Baseball, Minor Leagues, MLB, MLBAM, Multimedia Rights, NAPBL, New York Penn League, NYPL, Pat O’Conner, Professional Baseball, Sports -
What is the American Sports Network? Who is Sinclair Broadcasting Group?
In July of 2014, the Sinclair Broadcast Group announced the launch of the American Sports Network (ASN), a college sports channel that would be broadcast on Sinclair’s stations.
American Sports Network, ASN, Big South, Broadcast Rights, CAA, CBS Sports, CBSSN, College Basketball, College Football, College Multimedia Rights, CUSA, Horizon League, Ivy League, Live Sports, Live Sports Programming, Major League Soccer, MiLB, Minor League Baseball, MLS, Patriot League, Sinclair Broadcast Group, Sports Broadcasting, Sports Programming, Sports Rights, TV Rights, WAC
Barney Carleton 